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Who we are and what we do

Ascend Data Solutions Inc., based in New Westminster, British Columbia, Canada, operates under Ascend Privacy Solutions, providing services such as cybersecurity and privacy solutions for businesses. In this Privacy Policy, “Ascend,” “we,” “us,” or “our” refers to Ascend Data Solutions. As the “data controller,” Ascend determines the purposes and methods for processing your personal information in compliance with the Personal Information Protection Act (PIPA), the Personal Information Protection and Electronic Documents Act (PIPEDA), and the General Data Protection Regulation (GDPR).

What personal information do we collect?

When you visit our website, Studio Ascend, we collect personal information from you, interact with us, or use our services. The types of personal information we may collect include:

• Name (first and last);
• Contact information (physical address, email, phone number);
• Biographical information (job title, employer, photograph);
• Communication preferences and feedback (survey responses, preferences);
• Financial details (billing address, payment information);
• Service-related information (details of services provided);
• Website usage information (cookies, IP addresses, browser type);
• Identification and verification data (e.g., government-issued IDs for compliance);
• Records of consent for processing personal data;
• Any other personal information you provide in the course of interacting with us.

We do not intentionally collect personal information from children under 16 without parental consent. If you are a parent or guardian and believe your child has provided us with personal information, please contact us, and we will take appropriate steps to remove such data from our systems.

How do we collect your personal information?

We collect your personal information directly from you during interactions, such as when you:

• Request our services or information;
• Communicate with us via our website or client portal;
• Register for updates or events.

Additionally, we may collect publicly available information from third-party platforms or websites.

How do we use personal information?

We use your personal information to provide, improve, and develop our services, and to comply with legal obligations. We process your information for the following purposes:

• To provide services such as cybersecurity and privacy solutions for businesses (GDPR basis: contract performance);
• To respond to inquiries or requests (GDPR basis: legitimate interests);
• To personalize your experience on our website (GDPR basis: legitimate interests);
• For marketing purposes, where consent has been provided (GDPR basis: consent);
• To meet legal and regulatory obligations (GDPR basis: legal obligation);
• To detect and prevent fraud (GDPR basis: legitimate interests);
• For recruitment purposes (GDPR basis: legitimate interests).

Opting out of communications

You may opt out of marketing-related communications by using the “unsubscribe” link in our emails or contacting us directly. Please allow a reasonable time for your request to be processed. Even if you opt out, we may still need to send you non-marketing communications about your use of our services.

With whom do we share personal information?

We may share your personal information with:

• Service providers who help us run our website or provide our services (e.g., hosting, billing, marketing);
• Government authorities, when required by law;
• Third parties in a business transaction (e.g., mergers, acquisitions).

Our commitment to your privacy is unwavering. We only share the minimum amount of personal information necessary for these purposes, and all parties we work with are required to handle your information securely, reinforcing your trust in our system.

How long do we keep personal information?

We retain your personal information for as long as necessary to fulfill the purposes for which it was collected and to comply with legal obligations. The retention period may vary depending on the type of data and the relevant legal requirements.

Where do we store personal information and international transfers?

Your personal information is stored and processed in Canada. However, some of our service providers may be in other countries, including Brazil and the United States. You consent to transferring your data to countries with different data protection laws by providing your personal information. We will ensure that appropriate safeguards, such as Standard Contractual Clauses, are in place to protect your information.

How do we protect personal information?

We implement industry-standard physical, technical, and administrative safeguards to protect your personal information from unauthorized access, misuse, or disclosure. While we strive to protect your data, no method of transmission or storage is 100% secure. Please contact us if you believe your information has been compromised.

What rights do you have regarding your personal information?

Depending on your location and applicable data protection laws (such as the General Data Protection Regulation (GDPR) for EU residents, the Personal Information Protection Act (PIPA) for British Columbia residents, the Personal Information Protection and Electronic Documents Act (PIPEDA) for all Canadians, the Lei Geral de Proteção de Dados (LGPD) for Brazilian residents, and other relevant privacy laws in the United States), you may have the following rights regarding your personal information:

Access: You have the right to request access to the personal information we hold about you and obtain a copy of that data.

Correction: You can request that any incomplete or inaccurate personal information we hold about you be corrected.

Erasure: In certain circumstances, you may request the deletion of your personal information. We may, however, be required to retain certain information for legal or compliance reasons.

Restriction: You have the right to request that we suspend processing certain aspects of your personal data, for example, while we verify the accuracy of your data or the grounds for processing it.

Objection: You can object to the processing of your personal information where we rely on legitimate interests as the legal basis or if the data is being processed for direct marketing purposes.

Portability: Where technically feasible, you may request the transfer of your personal information to another party in a structured, commonly used, and machine-readable format.

Withdraw consent: Where we are processing your personal information based on your consent, you have the right to withdraw that consent at any time. This will not affect the lawfulness of processing based on consent before its withdrawal.

International Data Transfers

If your personal information is transferred outside of Canada, including to Brazil and the United States, we will ensure that such transfers comply with the relevant data protection regulations:

• For Brazil, your data will be transferred in compliance with the Lei Geral de Proteção de Dados (LGPD), which includes ensuring appropriate contractual safeguards are in place.
• For the United States, we will ensure compliance with relevant U.S. privacy regulations such as the California Consumer Privacy Act (CCPA) and, where applicable, ensure data protection through mechanisms like Standard Contractual Clauses (SCCs) or Privacy Shield Frameworks (where applicable).

To exercise these rights, please contact us using the information provided in the “How to Contact Us” section.

How do we use cookies and similar technologies?

Our website uses cookies and similar tracking technologies to enhance your experience. For more information, please review our Cookie Policy.

How to contact us?

If you have any questions about this Privacy Policy or to exercise your rights, please contact our Privacy Officer at:
Ascend Data Solutions Inc.
Attn: Privacy Officer
New Westminster, British Columbia, Canada
Email: info@ascendprivacy.ca

Changes to this Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page, and we encourage you to review the policy regularly to stay informed about how we handle your personal information.

Last updated: November 2024